Tuesday, June 12, 2007

The Revolution

We are the lucky bloggers of PayPerPost land, indeed! I would not wait much longer before signing your name to Murph's company. Lady Gatekeeper would not be foolin' you. This will be a week of many financial opportunities for a handful of posties. They call it Lucky 7, we shall simply dub it 7 Blessings week.

Shall I pass along the secret? I think I shall as I'm sure they wouldn't mind (though they might let me know quickly in one form or another whether they do or not). Apparently somebody, or perhaps a major company, who believes in the powers to be of PPP has slipped a check for seven million dollars ($7MM) into Murph's worthy hands.

Ah, how to be good stewards of this gift. What say ye? I say, invest wisely, stay within all those blog ethics boundaries, and raising the minimum payment for posties would be nice. Stay-at-home gatekeepers applaud. I am sure it has already been done or at least spoken of. In any case they are sharing the wealth with humble posties. Therefore, may I suggest again, now is the time to join us, my friends. In the week to come, one shall be given the chance for a $10.77 opp (of such is this post), a $70 opp, and a $700 opp. Whoa! For a mere 200 words you too could make $700. And you are waiting for what exactly? Well, so much for the Gatekeeper's words. The following is right out of the horse's mouth, so to speak.


Press Release:

The PayPerPost Revolution Accelerates, Sponsored
Blogging Marketplace Secures $7 Million Series B

Draper Fisher Jurvetson leads round and joins Board of Directors

ORLANDO, FL – (June 12, 2007) – PayPerPost, the leading marketplace for advertisers to reach bloggers and other consumer content creators, today announced it has completed a $7 million second round investment led by Draper Fisher Jurvetson, an investor in the company's Series A and one of the world’s leading high-technology venture capital firms. The financing brings the total amount of capital raised by PayPerPost to over $10 million, giving the company considerable resources for further development as the industry’s leading Consumer Generated Advertising marketplace. Additional participants in the round include existing investors Inflexion Partners and Village Ventures as well as new investor DFJ Gotham. With this investment, DFJ Managing Director Josh Stein also joins PayPerPost’s Board of Directors.

“PayPerPost created this exciting new advertising space and has established itself as the industry leader,” said Ted Murphy, chief executive officer of PayPerPost. “Although we’ve only used a portion of our first round capital, this added support from investors unlocks significant growth potential. Our content creator and advertiser ROI metrics clearly demonstrate the upside for PayPerPost’s model. We intend to use this capital to build the infrastructure, visibility and professional expertise necessary to reach and retain a greater network of advertisers and content creators than ever before.”

Since its founding in June of 2006, PayPerPost has signed more than 6,500 advertisers to its groundbreaking service, which has enabled Consumer Content Creators to be compensated for their efforts discussing specific companies, products or services via blogs, videos or other media. The content creators are required to disclose relationships with advertisers on their blog, providing transparency for the end reader. Over 125,000 Internet postings, most in the form of blogs, have already earned money for their creators through PayPerPost’s innovative marketplace. PayPerPost recently released PayPerPost Direct, a disruptive new service that allows advertisers to contract and negotiate directly with individual bloggers they identify through a safe, managed system.

“PayPerPost has laid a strong foundation for the future,” noted Tim Draper, founder and managing director of Draper Fisher Jurvetson. “It continues to attract a critical mass of participants from both the advertising and blogging communities. Analogous to Overture’s sponsored search model, we believe PayPerPost’s business model holds disruptive potential and will enable the company to thrive in the evolving paid-content arena.”

To mark the $7 million dollar funding, PayPerPost has launched a new website detailing the company’s service offering at http://www.payperpost.com. Bloggers and advertisers can easily sign up at the site and begin leveraging the self service marketplace.

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